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My name is Anil, like many of you, I took the plunge and left my friends and family to pursue a corporate career in the United States. Even though it has been a thriving 15 years full of incredible life experiences, a piece of my heart and soul still resides back in India.
Growing up, I often visited my grandparent’s house to celebrate most of our Indian festivals. My grandparents and extended family were always there to narrate and paint a picture in our minds of those beautiful stories the festivals represented. Those vivid family memories built deep-rooted respect and admiration for me with our Indian traditions, festivals, culture, and heritage. When I reflect on those cherished times, I realize how this transfer of knowledge happened so effortlessly in a casual environment that now seems surreal.
Living far away from our families and with only occasional visits back to India, my children simply do not have that same effortless exposure to those stories passed down from generation to generation. It’s even the same situation for those in India who moved to urban cities to pursue their careers. The burden is now on us parents to find new and exciting ways to inculcate our traditions and values to our children.
Regardless of their ethnicity, our children should be proud and appreciate their family’s culture and traditions, irrespective of whether they live near or far from their ancestors. Over the last few years, I looked for an innovative and fresh products that addresses this gap, and I simply couldn’t find it. I didn’t want to give up, couldn’t resist myself and founded Festive to bridge that gap.
I want my kids to experience and enjoy those same stories that brought me so much
joy growing up, no matter their geographic location. Here at Festive, we create innovative products and
experiences to present our Indian festivals, heritage, and culture in a contemporary format. We truly
believe that understanding one’s culture makes a big difference in making our children’s journey a
memorable and joyful experience.
Thank you and welcome to Festive .. !
Like all parents, I wanted to provide a joyful experience to my kids while celebrating our Indian festivals, provide something to our kids to make them participate actively. However there weren’t many quality options. I didn’t want to give up and couldn’t resist myself to bridge that gap. I have put together a young and passionate team to present Indian traditions, culture, festivities, our roots, and heritage in a contemporary and straightforward format that appeals to the current generation.
Festive is a simple and honest attempt to bridge that gap. Our mission is to bring a curated collection of products made with exquisite quality, helps celebrate India, its festivals, traditions, culture, and our heritage, and provides a simply joyful experience.
While it looks effortless on the surface, we did a lot of intense research in the last two years. Our Festive team has talked to children of different age groups and parents from various demographics to understand what can be done and how it needs to be done in a simple yet powerful way. We brainstormed what products need to be created and how simple they must be while ensuring it’s modern.
All our products are intentionally crafted to stimulate interest in knowing more about India, its festivals, traditions, culture, and heritage. We envision our illustrated story books may be the first ones a mom or dad want to read to their new born kids or have one if their grownup kid read it on their own, our activity books may be the first ones a kid may scribble with and have fun, our do it yourself products maybe the first of its kind to kindle that interest and make them feel an active part of festival celebration.
Our commitment is that we will never think of creating a product that we will not use ourselves.
It is tough to do what we have set ourselves to do unless there is a passion and commitment. We are conscious enough not to get lost in passion as well. We are a team of practical people trying to be nimble and working towards one objective, focusing on executing what matters the most one step at a time. We are confident that we will be appreciated. We are convinced that people will get hooked to our brand as time goes by, and we will be loved for what we have set ourselves to do.
Yes, we know that you must have fallen in love with our passion and commitment already. But that’s not enough, so spread the word, share our story with your loved ones.
Do check out for an upcoming Kickstarter campaign as well !